Certified Business Strategist

Are you feeling frustrated, as you struggle to implement winning strategy?

Gain the confidence you need to anticipate market trends, implement strategies, and lead teams to achieve exceptional results as a Certified Business Strategist.

Get Your Strategy Sorted

Question. What is strategy?

**Strategy isn’t just about how you make sales. It goes way deeper than that.**

And that's because your marketing strategy can only be successful if it is drawn from your overall business strategy that underpins everything you do.

>> What are your values?

>> What is your vision?

>> What is your mission?

>> What is the ecosystem of your business model?

>> Do you have an exit or scaling plan?

Once you begin to recognise the importance of these fundamental foundations, you will be in a position to create the core of your strategy, and this is what helps the business when things get tough.

The bottom line is that without a strategy that goes deeper and wider, businesses fail in challenging economic times when they don’t need to.

This means that businesses are realising the importance of real business strategy.

Creating an effective business strategy can…

Define your target market
Identify new opportunities
Analyse your competitors
Create a clear roadmap

The Certified Online Business Strategist stops this from feeling like a daunting task.

Helping you be clear on everything from where you are right now, to where you want to be and how you are going to get there.

Often, it's tough to know where to start. It's easy to stall because you don’t have the background knowledge of how to create the strategy that you need to stick to.

Then, when it comes to working with clients on their strategy they realise that their own strategies may not be as solid as they once thought.

The Certified Business Strategist helps you to create and build your own effective and comprehensive strategy.

Remember, a strategy is crucial for you and your business because it acts as your own personalised roadmap.

It gives direction, purpose, and a clear plan for how to reach specific goals.

Without a strategy, your business can drift, you may find yourself making decisions reactively rather than proactively, which can lead to missed opportunities.

A solid, clearly thought out and comprehensive strategy means you can prioritise what matters most, whilst focussing on your business, rather than being 100% tied up in your business.

You need to work smarter, not harder, and a clear strategy allows you to do just that.

Course Content

Firstly, there are no time restrictions, and no sessions blocked out in your diary.

We believe everyone has their own sweet spot for when they are at their most productive, so you decide when you study, meaning you work at your own pace, in the way that suits you.

There are 8 modules to complete:

Introduction to business strategy
Using analysis for growth
Business modelling and the PDE method
Building the business through training and recruitment within your business needs
Looking at your processes and operations
Successful sales planning and execution, and the art of selling strategically
Market and business research
Scaling and expansion, looking at business culture in the different stages of business

On completion, you will complete a case study or examination which will be independently graded, before you are awarded your accreditation.

Remember, it is not a simple process to receive CPD certification, so rest assured, the level of content is at the very top level – otherwise it wouldn’t have been accredited.

So, let’s just run through what the CPD Certified Business Strategist course provides for you:

You will be CPD certified in business strategy, enabling you to really understand the importance of your strategy and how to grow and sustain your business.
You will be able to increase your existing revenue using a proven, tried and tested method.

Ready to get started with The Certified Business Strategist Course, for just £2,000?

Meet Caz Duthie

Caz is a Certified Business Strategist and a practising Property Lawyer, who built a thriving consultancy business on referrals, repeat clients, and standout service - no chasing, no gimmicks!

A Founding Member of The Business Success Company, Caz lives by the Proverb:

"Give a man a fish, and you'll feed him for a day.

Teach a man to fish, and you'll feed him for a lifetime."

She's proud to be one of a small, trusted group licensed to teach the Certified Business Strategist (CBS) Course - a powerful, CPD-accredited programme designed for Founders, Coaches, and experienced service providers ready to grow a business that actually works.

With a sharp strategic mind and a genuine passion for helping brilliant business owners thrive, Caz is the go-to mentor for those who are done guessing, and ready to grow with confidence, clarity, and clients who come back again and again.

And if you're still on the fence about whether the Course is right for you...

Book a No-Obligation Call with Caz Here!